One of the most underrated brands at the drugstore is Jordana Cosmetics. In many drugstores, particularly Walgreens, the brand is tucked away into a neat little display near the beauty checkout counter. It’s really easy to just walk past the display and dismiss the collection. I’m here to tell you that their cosmetic line is most definitely worth checking out, because not only are many of their products absolutely fantastic in quality, but they have some of the most inexpensive price tags at the drugstore. These Twist & Shine Moisturizing Balm Stains, for instance, cost $2.99 USD each, making these a MAJOR beauty steal. When you see how pigmented and fantastically rich in color these are inside, you’ll be running to the drugstore for your own!
The Twist & Shine Moisturizing Balm Stains are automatic twist-up crayons that contain pigmented lip color. Each one acts as a moisturizing balm and has a slightly glossy finish, yet the product leaves behind a lasting wash of color. One of the things I love most is that these are automatic twist-up applicators, so no sharpeners are needed. Once your product gets low, simply twist the bottom up for more. I also like the precise crayon-like applicator. It makes applying the lip color really easy. As far as pigmentation goes, I was blown away. Wait until you see how rich in color these are…
02 – Sweet Pink: This is a cool, blue-based fuchsia pink. It is very pigmented and absolutely gorgeous. The packaging makes you think that it is going to be a more demure pink, but this is as bright and fuchsia as it gets. This one has to be my favorite of the bunch!
03 – Tropical Frenzy: This is similarly bright like the previous shade, but more of a raspberry shade. It has a slight bit of shimmer to it that glows on your lips. So pretty!
05 – Honey Love: This is a shimmering brownish-pink shade. The shimmer is quite noticeable in this one and it’s perfect for everyday wear.
06 – Cranberry Crush: Deep, rich, cranberry color makes your lips look rich and sophisticated. This is another favorite of mine.
04 – Candied Coral: A bright, vivid coral pink shade that is perfect for spring and summer. Sorry my lips look so chapped here. At this point, I had swatched so many lip products that my lips were drying out. This applies perfectly smoothly though!
01 – Nude Chic: The lightest shade of the bunch, this is a frosted nude shade with plenty of shimmer in it. This is a great nude lip color for when you want a “your-lip-color-but-better” look.
08 – Terra Crave: This is a medium nude brown shade. This would work well for medium to dark skin tones and would look particularly wonderful with colorful eye looks, like green or blue eyeshadow.
07 – Rock n Rouge: This is your classic Marilyn Monroe bright red. It was a dream to apply and work with for a red lip color. Bright, true to color, and bold.
Since these also act as a stain, I took a photograph of my hand after I wiped one of the shades off. If you’re looking for beautiful long-lasting lip color that will last for hours and hours, this is it. The color will fade slightly, but it leaves behind the original wash of color for many hours.
Overall, you just can’t beat the quality, pigmentation, shade range, and inexpensive price of these Jordana Twist & Shine Moisturizing Balm Stains.
Jordana Cosmetics Twist & Shine Moisturizing Balm Stains are available in eight shades (all eight are shown in this post). Each Balm Stain retails for $2.99 USD each, making these a beauty STEAL. You can find Jordana Cosmetics at Duane Reade, K-mart, SaveMart Supermarkets, and Walgreens locations nationwide. You can also visit and browse their website here, where you can purchase their makeup products online as well.
[ALL PHOTOGRAPHY ON THIS SITE IS TAKEN BY REBECCA KAZIMIR. NO PHOTOGRAPHS ARE TO BE REPRODUCED WITHOUT WRITTEN PERMISSION.]
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